Tether, the cryptocurrency stablecoin, has made a bold move to acquire Juventus Football Club, one of Italy’s most iconic football teams.
Tether’s offer values Juventus at approximately €1.1 billion, with a price of €2.66 per share. The company intends to make a public offer for the remaining shares at the same price, subject to regulatory approvals.
Tether has already acquired a 10.12% stake in Juventus earlier this year and has two representatives on the club’s board.
Tether’s CEO, Paolo Ardoino, a lifelong Juventus supporter, expressed his enthusiasm for the potential acquisition, citing the club’s values of discipline, ambition, and resilience, which align with Tether’s own approach.
Ardoino stated that Tether intends to support Juventus with stable capital and a long-term commitment to the club’s growth and success.
Tether has a strong financial position, with over $10 billion in profits in 2025, and plans to invest an additional €1 billion in the club’s development if the acquisition is successful.
However, the Agnelli family, who have owned Juventus since 1923, have refused to sell their stake in the club, stating that Juventus is not for sale.
If successful, Tether’s acquisition of Juventus would mark a significant milestone in the intersection of sports and cryptocurrency, potentially paving the way for further investments in traditional sports teams.
The deal is subject to regulatory approvals and Exor’s acceptance, and Tether will provide further updates in accordance with applicable laws and regulations.
